Online Advertising are one of the most important modern marketing tools, as they help companies and organizations promote their products and services more effectively and improve their presence in the market. Sponsored ads are also an effective way to reach a wider audience, improve brand awareness, and generate more revenue and profits.

Online Advertising are a modern and contemporary way to achieve high success rates in marketing strategies, which are used by all marketers, whether at the individual or corporate level.

The focus on the quality of sponsored ads and targeting the appropriate audience, ensuring that the advertising content aligns with the values and principles of the brand, and presenting attractive and non-intrusive ads to maintain the brand reputation and attract more potential customers.

Large and small companies use sponsored advertising as a means of promoting their products or services, which is important for achieving various goals, including:

1- Sponsored ads help to enhance the brand presence in the minds of customers.

2- Increase awareness of products and services and introduce the audience to the products, services, and their benefits.

3- Attract potential customers and convert them into real customers, which increases sales and profits.

4- Sponsored advertising is one of the most important factors that affect the ranking of web pages in search engines, which helps to increase visits.

5- It helps increase the chances of reaching the appropriate potential customers.